Political marketing
MIA offers a comprehensive package of political marketing services, including: advising clients in preparation of their pre-election political programmes, assistance in selection of the best candidates and their preparation and training for participation in pre-election campaign, preparation and campaign management along with guarantees that clearly defined messages and slogans will reach potential voters through carefully selected communication channels, and, in the final phase, a quality analysis of the accomplished election results.
Strategic communications
Agency's services in the area of strategic communications include: assistance in precise definition of the communication strategy and development of the operational communications plan aimed at suitable positioning of the communication system as important function of the strategic management, establishment of the efficient system of internal communication, external communications with special attention given to media relations, crisis communications and media monitoring and analysis.
Public relations
Public relations services package includes: development of strategies, campaign preparation and implementation, press conference organisation, preparation and organisation of events (conferences, seminars, trainings, promotions, etc.), establishment of efficient system of proactive media relations and training for managers and public relations officers.
Media Monitoring and Press Clipping
MIA continuously monitors about 60 print, electronic and online media from BiH, Serbia, Croatia and Kosovo, as well as influential international outlets which write about BiH and other countries in the region. Team of professionals with extensive experience works 24 hours a day preparing over a dozen of daily reports which are objective overview of the most important political, economic, social and other issues. In addition to regular subscription to our media monitoring services, clients can contact us in case they require monitoring of a particular event or a report on a specific subject.
Press Clipping service ensures regular monitoring of print and electronic media and internet portals by keywords determined by the clients. Object of this type of service is to ensure that your staff of your company or institution is better informed about important issues. Our 20-member team on daily basis monitors dozens of TV and radio programs, over 25 internet portals and about 40 daily, weekly and monthly publications. Quantitative analysis is a regular report, which is included in the price of MIA press clipping service.
Media analysis
In order to assess your success, you need periodical evaluation and adjustments of your communications plan, marketing messages, campaigns and other PR activities. Our analysis includes evaluation of your communication with media and public, early warning system (prompt reaction in case of information which can damage your reputation and public image), and analysis of media reporting trends.
Video production
MIA Video Production is a full service, guiding a client from concept and scriptwriting to shooting, editing and duplication. Whether you are looking for a professional video, TV program, animations, web broadcasts or just to document events you organized or projects, our team has a budget-minded and flexible approach, working within the parameters given by our clients.
Design studio
Our experienced design team focuses on understanding of your work or activities, your marketing environment, identifying what makes your company or organisation unique, and in that way ensures development of the best products for you. We assist you in finding design solutions that are the most suitable to your needs, starting from a simple advertisement to corporative visual identity, and than we finalise selected products, in a swift and economic manner.
Education programmes
In the past years, MIA experts have successfully shared their knowledge and experiences from the communications field with employees of local and international institutions, organisations and companies. Until today, MIA experts have trained over 500 persons of various profiles.
Event management
MIA experts also organised and took part in organisation and implementation of a great number of different public events, including over 1000 of press conferences for international organisations. Some of these conferences were organised for the Queen Noor of Jordan, Mister Kofi Annan, former Secretary-General of the UN, etc. Also, we have organised a numerous expert consultations for journalists and other target groups, dozens of public information campaign launches, etc.